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Your buyer persona is a character profile based on research about your ideal customers. Buyer personas help marketers build better marketing plans, and understand the wants and needs of their customers. Get the tool.
It doesn't matter what your business is - you are using graphic design to some extent. If you're selling cars, refrigerators, consulting services or even one of those illusive widgets, there is graphic design involved.
Page speed is the amount of time it takes for the content on a website’s page to fully load. In a world where people have come to expect instantaneous results, faster is better.
Search engines strive to create the best user experience possible, providing the most relevant, useful information based on the user’s search terms. If they didn’t, users would no longer rely on them for information.
Whether it’s keyword planning for the content you write, writing great meta descriptions, writing original content or blogging, it all involves the production of content. That’s because content is key. Implement these strategies and monitor your rankings.
Businesses owners today are drowning in a sea of information overload. Do this, don't do that! Use this tool, not that one. Try this. Choosing the right tools to use for your business can be tough.
Getting people to subscribe to your information is a challenge. We're sure you've read these 1000 times, but a reminder now and then never hurts, so we've put together 10 ideas to help you build that list.
As digital marketing continues to rise, so does the contest for web visibility. If potential customers can’t find you online, you’re missing out on a huge demographic. That’s why we’ve narrowed down five important reasons to use SEO.
Optimizing your website and blog content with the right keywords, meta data and other SEO factors will be hugely beneficial to your business. If you play your SEO cards right, it will get your business found when customers ask Google and Bing about things relevant to your business.
Online reviews are critical to the success of a local business. What if you could get more reviews and manage them easier? Nearly 90% of consumers say they’ll only consider using a business if they have an average rating of 3-5 stars. Find out what you can do to manage your reviews.
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